Today we're transforming our approach to motivation and goal-setting with insights from Mel Robbins and our special co-host, Michael Martin, author of "The Self-Fulfilling Formula." We're also joined by Kevin Connor of Swirling Silks and Modern Strategic Branding + Communications. We discuss how cultivating habits rather than just chasing after motivation can lead to sustainable success, both personally and professionally. Learn how to maintain steady progress by balancing the act of setting goals with developing the right habits.

Ever wondered how family dynamics influence entrepreneurship? Kevin reflects on his journey from finance to a flourishing career in marketing and media, sharing how those formative family dinner discussions on sales strategies became his training ground. We explore the unique balance of working with family, where intuition and complementary skills play a vital role. We also highlight the challenges of entrepreneurship, such as the initial eagerness to seize every opportunity, and the wisdom gained from learning to ask critical questions and surround yourself with people who fill your gaps.

Prepare to be captivated by tales of resilience and networking from Cadillac dealerships of the past to the challenges of the 2008 financial crisis and the COVID-19 pandemic. The essence of genuine connections and knowing when to say no are key themes, offering insights into forming meaningful relationships. As we touch on hiring practices, we delve into assessing character over skills, inspired by the Carnegie Triangle study and the timeless wisdom of John Wooden. Discover the significance of character in building a vibrant company culture where attitude can often outweigh aptitude.

About Kevin Connor:
Kevin Connor has worked at the same company since May 16, 1988 and for past 25 years, has been an owner with his sister as business partner. Managing digital, print and creative services for their clients has presented them as poised, professional and profitable in their space. They’ve acquired 10 companies adding their clients to the roster, aiming to add #11 soon.

Connect:
Website modernsbc.com
swirlingsilks.com
LinkedIn linkedin.com/in/kevinrconnor
linkedin.com/company/2131648
Instagram instagram.com/swirlingsilksinc

This episode is brought to you by TESCO – The Eastern Specialty Company; the forefront of electric utility innovation. Go to tescometering.com to learn more.

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