2min chapter

Channels with Peter Kafka cover image

Elon Musk is buying Twitter. Really. (Really?)

Channels with Peter Kafka

CHAPTER

Is Twitter a Good Product Strategy?

Twitter needs to focus on users who are putting value into the product today, he says. The company has not done enough to make it easier for journalists to source legitimate stories and spread information about what they're working on. Twitter should be a multi-billion dollar business comparable to ads, but that's not going to happen in one go.

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