Designing a Product Is All About Compromise

Sign is compromise. All your doing as a designer is choosing which compromises you want to happen, because there's going to be some. Your kind of napkin sketch or vision in your head is almost never going to be able to be realized exactly as you initially thought. The secret of this manufacturing physial progees actually, guess what? Ges ers two design phases. And like industrial designers don't know about that second one, or they're never involved in it. So our thing is we're getting better at knowing what those final actual constraints are and can do that process closer to one time.