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Marc Eckō Built A Creative Empire, Almost Lost It All, + Came Out On Top
IDEA GENERATION
The Importance of Identity and a Brand
Mark Echo is the co-founder and former CEO of a clothing line called Echo Unlimited. The brand was forced to change its name after an intellectual property dispute with Edward C. Hyman, who had been making polo ties for years. "My mother gave me that nickname. It's my name," he says about his childhood nickname.
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