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You Have An SMS List. Now What? #357

Ecommerce Marketing School

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The Playbook for Brands - After Sign Up Texts

Colin: I think a lot of brands i've helped get s m s off the ground, they're like, a bit nervous about what to send for their first broadcast campaign. So rather than starting with broadcasts r like a one time send, i actually prefer to help brands get out with some automated texts that go out at key points in the journey. Language and text should match your brand. And here are some simple examples that i've seen from brands that have been successful.

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