3min chapter

Brave UX with Brendan Jarvis 🇺🇦 cover image

Laith Ulaby, PhD - Reflexive, Relatable and Respectful Research

Brave UX with Brendan Jarvis 🇺🇦

CHAPTER

Synthetic Users: A Platform for User Research

i was contacted by one of the founders of a new AI infused product called synthetic users recently on linkedin. something that i'm not sure how excited you'll feel about it but i'll be interested in your take. My question for a platform like this is can it scrape sort of all the complexity of the online and offline interactions to to weave that into a composite that can generate the user experience because oftentimes those are the places where user research is most valuable.

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