BDTP. Email Automation & Customer Experience with Jordan Skole
UI Breakfast: UI/UX Design and Product Strategy
What's the Breakdown Between Research and Implementation?
Selden: The breakdown between a few stages that we've been able to identify, for example, research copywriting. Then then goes the actual implementation stage, and then ther are engineers who make sure it integrates well in terms of data. So what is that break down from your experience? Selden: It all starts with the jobs to be done in research, understanding our customers and what prompts them. And then we have hired several conversion copywriters, which i think, if you have for your listeners, go hire a conversion copywriter. Don't try and fight your what you might view as normal. They are fantastic.
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