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Ep 302: The Road to 9 Figures with Cody Plofker from Jones Road Beauty (Plus Cody’s YouTube and Meta Ads Funnel Breakdown)
DTC Podcast
How to Use TikTok to Engage With People
I'm going to stand up for TikTok one time and just say still to me as a consumer of interesting media, no other platform holds a candle to the depth of weirdness that TikTok has like it reels it still so surface. I think Twitter would be really well positioned to capture a short kind of consumption if TikTok went away. Instagram is doing a really good job of kind of recommending content that, you know, it's clear that you're engaging with, but it's just not the same creativity of the content.
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