Welcome to the informed

life. In each episode of this show, we find out how people organize information to get things done. I am your host, Jorge Aracol. My guest today is Emily Campbell. Emily is a design leader and advisor. She brings thoughtfulness and depth to producing business results through design and developing designers as they fulfill that mission. Like me, she is deeply interested in AI. And on that track, she is developing an emergent-pattern language for working with AI called Shape of AI. And that is the subject of our conversation today. Before we get into it, I have a brief commercial announcement. I am developing my next workshop, which teaches design and product leaders how to tap the power of generative AI beyond chat interfaces. Stick around to the end of this episode for more details on how you can pre-register. But now, here's Emily Campbell. Emily, welcome to the show. Thank

you.

This is our first time talking. We've never met before, but I reached out to you because you shared something via LinkedIn that I wanted to learn more about. And I sometimes do this. I see something that picks my attention and I reach out to the creator and say, I want to talk. So for both my benefit and the benefit of folks listening in, would you please introduce yourself?

Absolutely. And it's so great to be here with you today. So I'm Emily Campbell and I've been a product designer and the product space for about 15 years. And I've had an opportunity to work on many different platforms, to work in service design, to work on design systems. And as I saw the industry and the focus starting to move in this direction of artificial intelligence, it just piqued my interest to say, what is this? How can I make sense of this for me? So I can help others make sense of it, use it in my work and use it in my teams that they work with and lead. So that's sort of my background in a nutshell, but I'll just share more broadly. One of the things I love about the design space and being a designer today is how much we can draw from other disciplines, how much we can draw from different ways of looking at the world and thinking about the world. And as I look at this space that we're in, it's just absolutely firing up my curiosity to find words and metaphors and common language to start to make sense of this rapidly changing moment. And that's what kind of drew me to this idea of going a little bit deeper and exposing some of my learning and my

thinking.