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Episode 112: How to target and warm up B2B buyers with Zero Social Presence with Stapho Thienpont

Full-Funnel B2B Marketing Show

CHAPTER

How to Build a Successful Customer Research Campaign

The essential thing is running custom interviews. The next one would be co-marketing with these communities and associations. You can sometimes maybe even ask the receptionist, you know, as a matter of speaking. Engineers is probably the worst audience to target their social media.

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