66 // Business of apps with Markus Müller-Simhofer
Metamuse
00:00
The App Store Is the Strongest Marketing Machine
Apple has been very good at engaging their developers on new features. And these will be the ones that often showcase the brand new motion control, whatever the new gadget or give it a car API is that they're putting in their platform. They could count on these first party apps to use those really well and show them really well. If you choose the paid upfront version that you can't ask for paid upgrades. So if you want to ship a paid upgrades after two or three years, you don't have lot of options.
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