Despite the frigid temperatures, stacy's cofounder was determined to be the queen of the shefish. She knew her goal was to win the client, not catch the most fish so marshalled her resources where they mattered most. Both approaches are valid and both would go on to become scale leaders as yes and but each would have a different challenge in front them.
For some entrepreneurs, risk is just part of the game. But for the reluctant entrepreneur, whose endeavors come as a response to a need they've identified, risk can feel more like a necessary evil. That’s why you need to learn to harness risk. Stacey Abrams, an entrepreneur and scale leader both in and outside of politics, is a perfect example of how harnessing risk can be key to your success. Outside of politics, she’s started three companies with her business partner, Lara Hodgson. Their new book, Level Up: Rise Above the Hidden Forces Holding Your Business Back, dives into the lessons learned from those experiences. She also founded and scaled two voting rights organizations: the New Georgia Project and Fair Fight Action, as well as the census mobilization effort Fair Count and the Southern Economic Advancement Project.
Read Level Up: Rise Above the Hidden Forces Holding Your Business Back, by Stacey Abrams and Lara Hodgson
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