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Hasbro vs Mattel - The Shotgun Wedding | 5

Business Wars

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The Hostile Takeover Tension: A Battle for Toy Industry Supremacy

This chapter delves into the dramatic 1996 negotiations between Mattel and Hasbro as a massive acquisition bid is presented and ultimately rejected. It highlights the ensuing tension, public backlash, and the spirited response from Hasbro's employees as they rally to defend their company.

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