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Ad Targeting in Amazon Smart Speakers

Data Skeptic

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What's the State of Transparency Tools?

This is a growing field, obvious. We want to see progress made, but we're not starting from square one. The idea behind our research was that the smart speakers are now being used by millions of people and we do not understand how they work. And there is no systematic abarment study, at least in the privacy and security research, that analyzes how the smar speakers actually operate. So we wanted to bring transparency into how they collect, use and sher use the data.

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