Sony Bought a Movie Theatre Chain. Plus, Pixar’s Big Comeback
The Town with Matthew Belloni
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Analysis of Cannes Lion and Movie Industry Trends
Exploration of the Cannes Lion advertising conference and its controversies with a comparison to the Cannes Film Festival. The chapter also delves into the impact of audience interest on box office success, the significance of popular movies becoming cultural moments, and the strategies behind successful movie sequels. Additionally, the discussion covers the effectiveness of ecosystems in driving viewership towards programming, Disney's pivotal role in the industry, and Sony's unique acquisition of a movie theatre chain and its potential implications.
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