13min chapter

Transformation Ground Control: Digital Transformation, ERP Implementation, Change Management, and Digital Strategy cover image

The Digital Strategy Episode

Transformation Ground Control: Digital Transformation, ERP Implementation, Change Management, and Digital Strategy

CHAPTER

Introduction to Organizational Change Management

This chapter introduces the importance of organizational change management in the context of digital strategy. It highlights the distinction between change management, training, and communications. The speaker discusses the key components of a comprehensive change strategy and the impact of change fatigue on individuals and organizations.

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