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Why "Evergreen Companies" Beat Venture Capital at Its Own Game with Dave Whorton

Guy Kawasaki's Remarkable People

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Navigating Evergreen Success

This chapter examines Seas Candies' journey through the complexities of modern venture capital, showcasing its acquisition by Warren Buffett and the benefits of stable ownership under Berkshire Hathaway. It explores the dynamics between evergreen companies and tech giants, emphasizing how traditional brands can attract talent and thrive amidst high-growth pressures. Additionally, the chapter introduces the Evergreen Performance Incentive Program and contrasts the long-term viability of everyday businesses with the rapid growth expectations of venture capitalists.

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