6min chapter

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(Bonus) SpaceCasts Sampler!

Techmeme Ride Home

CHAPTER

Twitter's Evolving Role in the Creator Economy

This chapter examines Twitter's strategies to enhance user engagement through innovative features tailored to the creator economy, including a new platform for real-time weather updates from meteorologists. It highlights the platform's significance during crises like Hurricane Sandy and the collaboration needed between traditional and social media to effectively share critical information.

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