Elevate Classics: Robert Cialdini, The Godfather of Influence
Elevate with Robert Glazer
00:00
The Power of Scarcity and Influence
This chapter discusses the psychological principle of scarcity and its influence on consumer behavior, highlighting how limited availability can enhance a product's perceived value. It also examines the challenges businesses face in responding to shifts in supply and demand, particularly post-pandemic, and emphasizes the importance of innovative strategies. The conversation further explores the evolution of influence principles in the digital era, with an emphasis on unity as a tool for enhancing collaboration and influence.
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