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How Lenny Rachitsky Made One of the Most Popular Newsletters in the World in 4 Years

The Edward Show

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Identifying Audience and Finding Genuine Interest

This chapter discusses the importance of identifying your audience and finding a topic that you are genuinely curious about. It emphasizes the need for passion and interest in writing consistently, rather than following trends. It also highlights the importance of deep knowledge in your chosen topic and paying attention to what people value and seek advice on.

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