From Listening To Launch: How We Do Customer Research
Customer Show
We're Thinking of Putting This Together
Email was a really great one because email is a two way conversation. We want to know what motivated them to maybe download whatever freebie it might be that we have or to sign up for the newsletter in the first place. The answers that they give and the words that they use, it's signal to us as to who are our people,. What are they struggling with, what progress are they trying to make in the world. So I hope that answers your question.
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