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Strategy Is the Key to Creating a Movement, Lilly
Lilly: It's not only seizing the moment, but it's also having leaders who have the vision of strategy. You need to really implement the educational components, like you said, Lilly and really have those people who specialize in that do it. Too often people start with an issue, but they don't start with what they want the end game to be. What is your end game? What is it that you really want to realize? And if you ask someone and they don't know and they're within that movement, that means you need more strategy.