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400: The CX Culture Change Blueprint

The CX Cast

CHAPTER

Assessing Organizational Culture for Change

This chapter explores the evaluation of organizational culture as a driver for effective customer service change. It discusses methodologies for assessing culture energy and emphasizes the significance of commitment, adaptability, motivation, and purpose in fostering a customer-centric environment. Additionally, it highlights the importance of identifying and celebrating positive cultural aspects while providing practical steps for leaders to promote ongoing engagement in customer-focused practices.

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