EP 63 | Jay Nathan & Jeff Breunsbach (Customer Imperative) How to set up Customer Success for churn shattering results.
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The Importance of Customer Success in Early Stage Companies
It definitely feels like I get this perception that maybe earlier stage companies struggle to justify the ROI so it's something that maybe gets introduced a little bit later and maybe you can correct me if I'm wrong on that but it might. It always felt like you said sales and marketing are polished they've gone through this process they figure out ways to justify what the ROI is but different stages of companies and different stages of growth there's still this like uncharted territory that everybody's trying to figure out a little bit better yeahYeah totally, we're in an early stage where our CS team really begins to be a proxy for your founders to listen to the market and to listen to your
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