AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Revitalizing Retail: The J.C. Penney and Sparc Merger
This chapter explores the pivotal merger between J.C. Penney and Sparc, focusing on its implications for the struggling retailer following its bankruptcy in 2021. It examines the challenges faced by traditional department stores and the strategic efforts to adapt in a changing market landscape.