Conversion Tracking Playbook cover image

Blending Survey & Analytics Data, Real-World Examples of Applying Attribution Insights w/Matt Bahr from EnquireLabs

Conversion Tracking Playbook

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Why Qualitative Data Should Be Used for Attribution Analysis

The survey is the first thing you see on mobile. It's above the fold and almost like the rest of the information is hidden below. There can't be a more like high intent page in e-commerce than did my order go through? Am I going to get this like kind of thing? So that's definitely been advantageous, but it's part of the reason why we're expanding beyond the order confirmation page this year.

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