Gender Roles and Generation Z

From the early 1970s feminist activists from across the globe campaigned under a single demand – Wages for Housework. The historian Emily Callaci traces the lives and ideas of its key creators in her new book, Wages for Housework: The Story of a Movement, an Idea, a Promise. The campaign highlighted the need to change the way work, and especially what has been traditionally deemed women’s work, is valued.

Although men are still paid more than women, and women still play a greater role in the home, recent polling reveals that nearly half of Britons say women's equality has gone far enough. And that figure has been rising significantly in the last decade. Rosie Campbell, Professor of Politics at King’s College London also points out that a growing number of young men believe it will be harder to be a man than a woman in 20 years’ time.

So is it time for women to stop campaigning and #JustBeKind? Definitely not, according to the writer Victoria Smith. In her new book, UnKind, she unpicks the kindness trend that emerged in the 2020s, and argues that women and girls have again been coerced into a passive role.

Producer: Katy Hickman