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Week in Mobile Games E24 - The mobile games market grows again, and Turkey bans Roblox

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Roblox Expands with Beetlejuice Experience and Cinema Tie-In

This chapter explores the launch of 'Beetlejuice Escape the Afterlife' in Roblox, developed by Saw Horse in partnership with Warner Bros. It highlights the initiative to attract younger players and integrate cinema ticket purchases within the gaming platform, linking video gaming with film promotion.

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