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The Power of Community Amplification
When the community, when your user becomes stakeholders, it also adds enterprise value to the largest. Revolut is a Neil Bank in Europe, last raised at over $33 billion in valuation led by SoftBank. So that $10,000 customer would go out and evangelize that, hey, we're an investor in this company and they're so excited. That community amplification value is like marketing, evangelism that was widely attributed to this enterprise growth. And if BlackRock invested in it, they would have benefited as well. It truly is best, it is good, adds value for everyone up and down the financial stack.