Messaging: Empathy and Institutions

President Trump delivered a message about reviving the American automobile industry today in Detroit called Make Driving Great Again. Domestic manufacturing is up as new vehicles are the highest they've been since 2019 as new investments in domestic automobiles come pouring in. Brent Buchanan is here to share the latest from Cygnal polling. Brent's newest book America's Emotional Divide: Navigating the Powerful Decision-Making Forces Impacting Politics, Policies & Personal Choices has identified a voter class that is outside of party lines. The young ticked-off diverse working class is a voting segment that has has the American dream stolen from them. In a country that has become unaffordable in most categories they want a fighter, some that is in their corner everyday. They know the system sucks and they want to burn it all down. This same group can just as easily vote for President Trump and newly elected NYC mayor Zohran Mamdani. As President Trump takes home run swings at broad sweeping issues, inflation and the economy is still the number one issue among those polled. Healthcare and government waste are major issues for voters and it all comes down to affordability. Interestingly enough, Cyngals polling revealed that Americans can't even agree on facts, so many different news sources with so many biased opinions have created differing opinions. Brent is here to break it all down and more.

Featuring:

Brent Buchanan

President & Founder | Cygnal Polling

https://www.cygn.al/

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