Introduction

This week we're joined by Dan Ostrower from 3rd Horizon. Dan shares about his experiences on both the enterprise and consulting agency sides of the client services industry and makes a great case for the value of this insider/outside perspective. He also speaks to his experience cultivating enterprise innovation through his consultancy. Is your sales leader best when they're your team's biggest fan? Can you determine the right level of innovation that the client and agency are both aiming towards? Can you design 3 party agreements where the client, the agency team members, and the agency business each fill their cup? Are you positioned specifically enough? Spoiler: If there isn't something about your team that some clients would reject, you probably aren't differentiated enough...