
How to Find Product Market Fit | Allan Wille, Founder of Klipfolio
A Product Market Fit Show | Startup Podcast for Founders
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How Much Harder Would It Have Been if You Had Investors?
We didn't want to scare our existing customers into churning. We used some of the revenue that people would pay us for as sort of a, okay, we'll give you maybe a three or six months exclusivity period on this feature. And our customers were quite willing to do that. They needed that feature. So they got something ahead of time. But eventually, with a tool that you're rolling out to hundreds of thousands of customers, it has to be rolled up. You have to have one code base. It's a hedge. Yeah, we wanted to sort of dip a toe into kind of the new space. Did you have investors at this point? How much harder would
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