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How to Be a Successful Trainer
Graham: There's so many hypocrites in our game that they just don't go all in. You got to improve players first and if you improve players, your brand will improve with them. He says the messed up part about our industry right now is guys will go work out with somebody just because they're randomly in that area. Graham: If you really want to have kind of a brand, the best way to do it is just get a lot of people to be appreciative of what you've done for them.