16min chapter

The Creative Penn Podcast For Writers cover image

How Generative AI Search Will Impact Book Discoverability In The Next Decade

The Creative Penn Podcast For Writers

CHAPTER

Selling Direct and Book Discoverability

In this chapter, Sasha Black interviews Adam Beswick about selling direct on TikTok shop and they discuss the transition of TikTok to a social commerce platform. They also explore various topics related to book discoverability and indie authorship, including the impact of well-known book characters, the value of audiobook bundles, and recent survey results on the state of indie authorship.

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