4min chapter

Means of Creation cover image

#10 — Blake Robbins on the future of media, Twitch, OnlyFans, and creator monetization

Means of Creation

CHAPTER

What Went Wrong Strategically on Twitch?

I think mixer and like just basely believe that the power is with the creators rather than the actual platforms themselves. I think, like it was just, they were trying apply a strategy that i think just doesn't really work, to go against twitch. If ninja left and launched his own sight as a standalone and it was ninja dot t v, probably would have been considered a massive success. The fact that an inja was still pulling ten to 15 thousand viewers a mixer does speak to how powerful his brand was. And then actually happened totally. Yes, there's a question the chat briant, i don't think he can talk an audio, but i think it's really interesting he

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