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#27: Don Schneider—How to Create a Big Brand (Even On a Small Budget)

The StoryBrand Podcast

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The Art World Goes Crazy, How Can That Be?

One of my heroes is a proto modern artist, marcel du champ. He had a very famous snow shovel that was his art. When he died, he left in his will a little film he actually had made. The shovel, he turned it on a lathe he had formed. Was a sort of, he was always a step stimulating the conversation. It's a great lesson what adtoto social media can learn from him.

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