
Time management expert Kate Christie on living your best business & personal life | #639
The Small Business Big Marketing Podcast with Tim Reid
00:00
The Importance of Honesty and Authenticity in Business
I love the way you call it, a chemistry call. I've heard discovery call before, but chemistry calls great. What you're doing on that call is marketing yourself and essentially asking the other person to market themselves to you. You end up with a whole heap of raving customers who are 150% happy with what you've done. Because they've sold into your style right from the get-go. And I think it's about honesty and authenticity. If I feel that I'm not going to be able to help the person, I never take someone on if I feel I just can't help them. Or if I feel that their style is going to kind of annoy me. or
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