Creative Agency Account Manager Podcast cover image

How a new head of client services impacts the agency, with Emily Brown & Matt Loughlin

Creative Agency Account Manager Podcast

CHAPTER

Evolving Client Services Culture

This chapter explores the transformation of a client services team's culture, with an emphasis on accountability and clear expectations to enhance team dynamics during agency expansion. It highlights the growing demand for strategic focus from clients and the importance of innovative solutions, while also addressing trends like AI and collaboration among various stakeholders. The speakers discuss navigating client environments effectively, ensuring agencies lead in decision-making, and fostering collaborative efforts to support sustainable growth.

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