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How to Leverage Business Tectonic Shifts to Leapfrog Your Competitors with Nathan Gwilliam: An EOFire Classic from 2021

Entrepreneurs on Fire

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Leveraging Passion Marketing for Business Success

The chapter explains the significance of Passion Marketing with a case study of a media company in Utah that boosted social media engagement by aligning content with customer passions. It also delves into key shifts in business strategy like credibility marketing and recurring revenue, urging businesses to adapt to these transformations for long-term competitiveness.

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