3min chapter

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Behzod Sirjani and Ravi Mehta Dive Deep on the EV Market Speed Bump for Apple, Rivian and Tesla

Unsolicited Feedback

CHAPTER

Exploring Adjacent Users and Early Adopter Signals in the Market

This chapter explores the importance of distinguishing adjacent users from non-target audiences in the market. It emphasizes the role of early adopters as key amplifiers and discusses signals of market saturation such as flatlining acquisition and objections becoming significant blockers.

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