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2min chapter
Lifetime pricing is underrated
Hackers Incorporated
How to Raise the Price of an Ecommerce Bundle
The lifetime model means that people aren't punished for buying early by doing it this way. "I don't know like how much other people care about this, but as a business owner, it kind of gives me a little bit of anxiety to like charge someone this much and they get like a bunch of stuff," he says. But anyone who just waited the year to buy it just got that included for the same price that the other person paid a year ago.
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