PRODUCTEA with Leah, Growth & Senior Leadership cover image

63: Kyle Pursell - Paths into Growth with the Head of Growth Optimization at Shopify

PRODUCTEA with Leah, Growth & Senior Leadership

CHAPTER

Leveraging Speed Improvements for Growth

Exploring how slight speed enhancements can boost engagement and conversion rates on websites, the chapter emphasizes cross-functional collaboration among team members such as marketers, designers, and developers. It underscores the significance of product managers interacting with sales, marketing, and engineering leaders, highlighting the product team's ability to interpret and leverage product data for growth.

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