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Andrew deWaard, "Derivative Media: How Wall Street Devours Culture" (U California Press, 2024)

New Books in Economics

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Narratives and Financialization in Media

This chapter examines the interplay between narrative practices and economic structures in financialized media, using '30 Rock' as a case study. It explores how cultural productions are shaped by corporate interests, highlighting the implications of brand references and the historical context of financialization in the U.S. media industry.

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