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Andrew deWaard, "Derivative Media: How Wall Street Devours Culture" (U California Press, 2024)

New Books in Economics

CHAPTER

Narratives and Financialization in Media

This chapter examines the interplay between narrative practices and economic structures in financialized media, using '30 Rock' as a case study. It explores how cultural productions are shaped by corporate interests, highlighting the implications of brand references and the historical context of financialization in the U.S. media industry.

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