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Branding: Brand Personality for Amazon Sellers
Seller Sessions Amazon FBA and Private Label
How Grace and Stella Rebranded Their Products
So Grace and Stella specifically did a rebrand. I think it was before 2020, possibly 2019. Today when you go to the reviews, you can see screenshots of what their old packaging, for example, used to look like. So if you're watching this on the screen, great. If not, honestly, find this part of the presentation. And you can see the evolution of Grace and Stella discovering their true brand identity,. right?
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