19min chapter

The HeyCreator Show cover image

Eddy Quan: "99% of People Don't Know This Twitter Hack"

The HeyCreator Show

CHAPTER

The Viability of Ghost Writing as a Business

In this chapter, they discuss the viability of ghost writing as a business, particularly for busy individuals like CEOs who are willing to pay for ghost writers to develop their personal brand on platforms like Twitter. They also explore the skill required for ghost writing and predict two potential routes for its future - safe corporate content or authentic, well-written content that blurs the lines of authorship.

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