How to Run a Perfect Proof of Concept | Deren Rehr-Davis | Ep 274 (Sell)
30 Minutes to President's Club | No-Nonsense Sales
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Mastering Proof of Concept Success
This chapter focuses on key strategies for running effective Proofs of Concept (POCs), highlighting the importance of clear exit criteria and understanding client needs. It discusses the significance of engaging decision-makers, managing expectations, and avoiding common pitfalls to ensure meaningful outcomes. The chapter provides practical advice for structuring POCs and integrating them with existing workflows to maximize sales opportunities.
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