Monetizing BeReal, Bogus accounts by US Military, iPhone 14 camera bug, Twilio layoffs | E1564
This Week in Startups
00:00
BeReal's Authenticity Dilemma and Future Monetization
This chapter explores the contradictions of user behavior on BeReal, a social media platform designed for authenticity, as users strategically time their posts for greater appeal. It discusses the app's plans for monetization through non-traditional methods, including potential subscription models and paid features, while navigating competition from TikTok. Additionally, the chapter reflects on the growth metrics of BeReal and the implications of its innovative revenue strategies in the app market.
Transcript
Play full episode
