3min chapter

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#3 How Data Science and Machine Learning are Shaping Digital Advertising

DataFramed

CHAPTER

What Is the Main Source of Data for Social Research?

The details of your web activity typicallyre in or behind the semes. The ad itself could have e technology that, for instance, strikes how long it is in view and whether or not you went with the curser over it. Something similar happens in the mobile space when you use, you dicial devices. And they themselves might collect data about what you do with the ap, but also other abs data being installed.

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