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Creating a Leveraged Income Stream
David: E-commerce is much more leveraged than service. You can buy a sweatshirt in the middle of the night and make money on it. The same's not necessarily true for article writing. William: We like to keep our products that we're selling private because there's not really an online police. If you are the only barbershop in town, you can charge whatever price you want. Our town is global. Like we are competing against everybody.