
How Vitaly Grew Without Relying on Ads
Shopify Masters
00:00
What Does Old School Brand Building Look Like?
"We're in a really challenging transition period where it's kind of like a growing up phase," says Shan. "This is a future of, you know, what can we do in terms of old school brand building and marketing?" He adds that the company has been getting creative with how they opt-in customers to their lists.
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